A pro-strength, sulfate-free purple shampoo to gently cleanse while neutralizing brassiness and helping to restore brighter, more radiant color.
Blonde Perfecting Purple Shampoo
Fight brassiness in blonde, lightened brunette, and grey hair with this sulfate-free purple shampoo. Featuring deep violet pigments to counteract unwanted yellow and orange tones, this professional-strength tone-correcting shampoo helps you maintain your ideal haircolor between salon appointments. The gentle formula cleanses without drying and contains ArganID™ to help repair hair from the inside out. Color-safe. Sulfate, phosphate, and paraben-free.
In an independent consumer study of women ages 18-65 on the combined effects of Blonde Perfecting Purple Shampoo and Conditioner:
- 100% said hair feels soft
- 96% said hair does not feel stripped or dry
- 92% said highlights were refreshed
- 85% said warmth is neutralized
Massage through wet hair and scalp. Leave on for 3-5 minutes. Rinse well. Follow with Moroccanoil Blonde Perfecting Purple Conditioner.
